Medoola will aid better design decisions with Packaging LCA


We are extremely pleased to announce that Medoola is now offering Packaging Life Cycle Assessment (PLCA) to our UK clients on a project by project basis. It is an honour to say that we have reached an agreement with sustainability experts, Empauer to use its innovative software, Ecodex on client projects.

Our PLCA service is aimed at businesses who want to assess how a brand’s packaging can improve its environmental footprint from raw material to end of life.

The software enables Medoola to deliver an in-depth 360-degree analysis of a product, including the product itself and the packaging throughout its entire lifecycle. It provides valuable information on key environmental impacts such as greenhouse gases, water use and energy use. The output data allows businesses to both justify packaging initiatives and to focus on the areas they want to improve in regards to environmental impact.

Medoola’s specific focus is on packaging, which for the first time offers its clients the ability to run LCA project by project, product by product or category by category. It also enables the company to manage this from figure input to report presentation. It’s an extremely exciting service to add to Medoola’s already innovative portfolio.


Better design decisions with Packaging LCA

Founder of Medoola, Neil Shackleton explains: 

“Packaging, in general continues, to receive strong media scrutiny, and as consumer reaction ensues, mainstream brands and producers are making seemingly knee-jerk decisions that address this growing issue, but without tangible ‘why’s and how’s’. We want to give our clients headline generating targets that can be realistically achieved and that consumers respect.”

“Businesses and consumers must understand that there is no silver bullet or one size that fits all solution. It is critical that brands instead make strategic and development decisions based solely on their unique supply chains. LCA, through Ecodex, will help make those important environmental decisions and will quickly become one of the most important tools in packaging development strategy.”

Medoola is delighted to be able to offer this leading industry software to clients and help them make efficient decisions on packaging sustainability that will define their futures for years to come. Our Packaging Consultancy is a phonecall away.

Get in touch today on 01924 950588 or email info@mymedoola.com.